What File Format Do I Need for Custom Label Printing

Custom label printing requires vector artwork – typically supplied as a PDF, AI or EPS file – set to CMYK colour mode with a minimum 3mm bleed around all edges, all fonts converted to outlines or embedded, and images at a minimum of 300 DPI resolution.

Supplying incorrect file formats is the most common cause of production delays on first label orders. Understanding what your printer needs before you commission design work saves significant time and rework.

Vector vs Raster: Why It Matters

Vector files store artwork as mathematical paths rather than pixels. This means they can be scaled to any size without losing quality – critical for printing where exact dimensions must be reproduced accurately. Raster files like JPEGs and PNGs are resolution-dependent: they look fine on screen but can appear blurry or pixelated when printed at small sizes or with fine details.

All text, logos and graphic elements on your label must be vector. Photographs and complex images can be raster, but must be embedded at 300 DPI or higher at the size they will be printed.

Colour Mode: CMYK Not RGB

Screens display colour using RGB, which produces a wider range of colours than physical printing can reproduce. Printers use CMYK. If your artwork is supplied in RGB, the printer will convert it to CMYK and the colours may shift – sometimes significantly. Design labels in CMYK from the start to ensure what you see on screen matches what is printed.

Bleed and Safe Zones

Bleed is artwork that extends beyond the cut edge of the label. A minimum 3mm bleed on all sides ensures that no white border appears if the cut is slightly off the ideal line. Critical content – text, logos, barcodes – should sit at least 3mm inside the cut edge to ensure nothing is lost in trimming.

The Files You Will Need

For a standard label print job you need: one print-ready PDF or AI file with bleed and crop marks, a separate low-resolution JPEG for proof approval reference, and the original editable file retained for future revision. If your label includes a barcode, supply it as a vector element generated from a barcode tool, not a screenshot.

Frequently Asked Questions

Can I supply a Word or Canva file for label printing?

No. Word and Canva do not produce files suitable for commercial printing. Canva Pro does have a print-ready PDF export option that is usable for simple labels, but for anything with spot colour, foil, or precise colour matching, professional design software is required.

What if my logo is only available as a JPEG?

A JPEG logo should be redrawn in vector by a graphic designer before use in print production. This is a one-time cost that gives you a logo file usable for all future print projects. Printing a JPEG logo results in soft or pixelated edges, particularly at small sizes.

Do I need a separate file for each label size?

Yes. Each label size or shape requires its own print-ready file set to the correct dimensions with bleed and crop marks. If you have multiple labels that share the same design but different sizes, each must be set up as a separate document.

What is a dieline and do I need one?

A dieline is the technical drawing of the shape your label will be cut to. For standard rectangle or circle labels, your printer provides the dieline template. For custom die-cut shapes, the dieline is created based on your specifications. Your artwork must be placed within the dieline template before submission.

Edynamics Packaging provides dieline templates and pre-production file checks as part of every order. Start your brief and we will send you the templates you need.